Ad campaign: Renton. It’s not what you think.
Here is my mood board for the my promotional campaign for the City of Renton.
We did our initial planning shoot today and I got some video (the audio isn’t good, but it’s pretty funny and captures where I would like to go with this project):
[youtube=http://www.youtube.com/watch?v=zYrEIyB2nkQ&w=420&h=315]
[youtube=http://www.youtube.com/watch?v=1mgaLe94ZZk&w=420&h=315]
I would love to do a short TV ad, as well as a poster campaign. I am not sure about the third piece yet. I have a photographer lined out who is very excited to work on this project.
And here is my initial shot at layout: